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How Can You Make a Difference in Breast Cancer Awareness Month?

Posted on October 6, 2011 | in Give Back | by

Don’t forget that October is Breast Cancer Awareness Month.

As if we could, pink is everywhere!

From supermarket checkout lines to the NFL sidelines, breast cancer awareness is certainly a cause we as Americans love to support. breast_cancer_dental

About 1 in 8 women in the United States (12%) will develop invasive breast cancer over the course of her lifetime (

With shocking statistics like that, it’s easy to understand why we’re eager to get behind the cause.

The National Breast Cancer Awareness Month (NBCAM) organization is a partnership of national public service organizations, professional medical associations, and government agencies working together to promote breast cancer awareness, share information on the disease, and provide greater access to screening services.

The campaign also offers information and support to those affected by breast cancer.

According to Wikipedia, NBCAM was founded in 1985 as a partnership between the American Cancer Society and the pharmaceutical division of Imperial Chemical Industries (now part of AstraZeneca, maker of several anti-breast cancer drugs).

The aim of the NBCAM from the start has been to promote mammography as the most effective weapon in the fight against breast cancer.

In 1993 Evelyn Lauder, Senior Corporate Vice President of the Estée Lauder Companies founded The Breast Cancer Research Foundation and established the pink ribbon as its symbol, though this was not the first time the ribbon was used to symbolize breast cancer.

In the fall of 1991, the Susan G. Komen Foundation had handed out pink ribbons to participants in its New York City race for breast cancer survivors.

Here’s two more websites to learn more about breast cancer info, diagnosis, treatment, and charitable opportunities:

If you’re at a loss finding ways to contribute in your community, try asking your social local dentist for some ideas! tooth_dental_breast_cancer

Or check out Smile Pink, a group of dedicated dental professionals who have come together to increase Breast Cancer Awareness via the dental community…go ahead and give them a Like on their Facebook page!

And let us know how your dentist is helping to promote National Breast Cancer Awareness Month.

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+Chris Barnard is Managing Editor of, a patient-centric Social Dental Network blog dedicated to enabling the digital dental health conversation - and the eradication of the cavity creeps.
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  1. […] but routine when we factor in some other health-related variables. Pregnancies, diabetes, even chemotherapy all represent opportunities for the cavity creeps to grab hold of our optimal oral health and throw […]

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